Aniket Shah Biography: Aniket Shah, born on August 30, is the co-founder and CEO of Swish, a startup that is changing the way food delivery works in India. With a strong background in technology, and innovation, Aniket’s journey shows how talent and hard work can create something extraordinary.
Early Life and Education
Aniket Shah studied at the prestigious Indian Institute of Technology (IIT), Kharagpur, where he earned a bachelor’s degree in Mechanical Engineering. It was during his time at IIT that Aniket developed an interest in using technology to solve real-world problems. His education gave him the technical skills and problem-solving mindset that would later help him succeed in the competitive world of startups.
Professional Journey
Aniket’s career has been a steady climb toward entrepreneurship. After finishing his education, he gained experience in various industries, from fintech to e-commerce, each role adding to his skills and knowledge.
He began his career as a Credit Risk Analyst Intern at Citi in Mumbai in 2020. At Citi, he worked on developing an AI model to detect high-risk customers early, saving the company millions in potential losses.
In 2021, Aniket joined Jupiter, a well-known fintech company, where he worked on a groundbreaking product called Bullet, India’s first credit-on-UPI product. Aniket played a key role in growing Bullet’s user base to over 200,000 and helping the product handle transactions worth ₹250 crore.
In early 2022, Aniket Shah took on a more entrepreneurial role at Pillow Fund, a neobank built on Web3 technology and backed by major investors like Accel and Elevation Capital. As one of the founding members of the company, Aniket helped expand its user base to over 500,000 across countries like Nigeria, India, and Kenya in just six months.
In 2023, Aniket moved to Meesho, one of India’s largest e-commerce platforms. There, he worked in strategy and operations, where he successfully ran initiatives that boosted cross-category adoption by 22%, contributing to a noticeable increase in the company’s revenue. Although his time at Meesho was short, it gave him valuable insights into driving growth at a large scale.
Founding Swish
In May 2024, Aniket Shah took a bold step in his entrepreneurial journey by co-founding Swish with Ujjwal Sukheja and Saran S.
Based in Bengaluru, Swish was created to revolutionize the food delivery market in India. Its unique approach includes cloud kitchens, also called “delight centers,” operating in small delivery zones of 1.5–2 kilometers. This allows Swish to deliver food in just 10 minutes while maintaining high standards of quality and hygiene.
Swish quickly gained attention and secured $2 million in seed funding, led by Accel and supported by angel investors. Aniket’s leadership has been instrumental in turning Swish into a promising player in the food delivery space. His experience scaling products and managing operations has helped the company stand out in a competitive market.
Aniket Shah Biography: Conclusion
Aniket Shah is on a mission to make Swish a household name in India. He believes in creating businesses that not only grow fast but also solve real problems for customers. As Swish continues to expand, Aniket is focused on refining the delivery model, exploring new markets, and using technology to improve customer experiences. His journey is inspiring many young entrepreneurs to follow their dreams.
Aniket Shah biography will be updated here as new details emerge.
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